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Tips & Strategies6 min read

Discount links for Instagram: how to share a code that applies itself, and see which link worked

Share discount links on Instagram that apply your code at checkout, in your bio, stories, DMs and Auto DMs, and track each one. $25/month billed annually.

WithMe Team·11 November 2026

A discount link is a link that opens your offer with the promo code already applied, so a follower taps once and sees the lower price at checkout instead of copying a code. On WithMe, every promo code has a Copy link button that gives you that link. Put it in your Instagram bio, a story link sticker, your DMs and an Auto DMs keyword, and give each place its own code, so the number of redemptions tells you which one sold.

WithMe is $25 per month billed annually (UK £25), with a 14-day trial and 0% WithMe commission. Stripe and PayPal fees still apply. More than 8,000 creators use it.

Why use a discount link instead of a code?

Instagram is a tap-and-scroll app. A code people have to remember, switch apps for and type at checkout loses buyers at every step. A link they tap does not.

A link also stops typos and wrong codes, and it works the same in a bio, a story, a DM and an email.

How do WithMe discount links work?

Create a promo code under More, then Promo Codes. Click Copy link next to it. The link opens your hub with the code attached, and the discount is applied at checkout. You do not need to set anything up in Stripe.

To send people straight to one product, copy that product's share link from your hub and add ?promo_code= and your code to the end of it. The code is applied when they check out that product.

If the code is restricted to some products, it only applies to those. Restrict it to the product you are promoting, so a link shared for one offer cannot be used on everything.

Where should you share a discount link on Instagram?

Bio: Instagram lets you add up to 5 links to your profile. Add the discount link while the offer runs, with a title that says what it is, such as 25% off the 6-week plan until Sunday.
Stories: add a link sticker with the discount link. Repeat it on the last day, because many people only act when they see it is ending.
DMs you send by hand: when someone asks about price, reply with the link. It is quicker for them than a code.
Auto DMs: end a post or reel with Comment SALE for 25% off, and an automation sends the link to everyone who comments the keyword.
Broadcast channel and lives: share the link with the people who are already paying attention. During a live, ask viewers to DM you the keyword, and an Auto DMs automation with the DM trigger sends the link.
Collabs and guest spots: give a partner their own code and link to share with their followers.

How do you send a discount link with Auto DMs?

You have two ways to put a discount in an Auto DM. Pick the product under Link to a WithMe offer and paste the code into the DM text, so people type it at checkout. Or paste the discount link into the DM text. A message with a single link goes out with a button, and you can set the Button text, up to 20 characters, such as Get 25% off.

The difference is tracking. The Auto DMs Overview shows DMs sent and link clicks for an offer you pick under Link to a WithMe offer. A link to your withme.so address that you paste into the DM text is sent as it is and is not counted as a click, so measure that one by the code's redemptions. Our guide to sending a link when someone comments covers the full Auto DMs set-up.

How do you know which discount link worked?

Give each place its own code. For example SPRING20BIO for your bio, SPRING20STORY for stories, SPRING20DM for Auto DMs and SPRING20PODCAST for a guest spot. The list of codes shows how many times each has been redeemed, so you can see which place brought the sales.

Use the same discount on each code, so you are comparing places, not prices. Give them the same expiry date, and add a Redeem Limit if you have a set number of places.

For Auto DMs, compare link clicks per automation on the Overview tab, and use the Posts tab to see which posts messaged the most people. Clicks tell you which keyword gets attention. Redemptions tell you which one sells.

Affiliates are different. A promo code does not credit an affiliate. Affiliates earn through their own Share & Earn link, and a buyer can use that link and a code together.

How do you set it up on WithMe?

Open More, then Promo Codes, and click Create New Promo Code.
Type a code with letters and numbers only, such as SPRING20BIO. Codes are unique across WithMe, so add your name if a common code is taken.
Choose the Discount, from 5% to 100% in steps of 5%, and for a subscription the Duration.
Set an Expiry Date and, if you want, a Redeem Limit. Use Restrict to products to limit it to the offer.
Create the code and click Copy link. Repeat for each place you will share it.
Add the links to your bio, stories and Auto DMs, then check redemptions on the Promo codes list after a few days.

What is not included?

Auto DMs stats show DMs sent and link clicks, not which link led to a sale, so track places with one code each and compare redemptions. Promo codes are percent off only, with no limit per customer. After you create a code you can only change which products it covers. A link to your withme.so address pasted into an Auto DM is not counted in link clicks.

How much does WithMe cost?

WithMe is $25 per month billed annually (UK £25), with a 14-day trial and 0% WithMe commission. Stripe and PayPal fees still apply. One plan covers courses, memberships, community, coaching, webinars and digital products, with promo codes, Instagram Auto DMs and email built in. There is no charge per DM.

Discount link questions

How do I make a link that applies a discount code automatically?

Create a promo code in WithMe and click Copy link next to it. The link applies the code at checkout.

Can a discount link go straight to one product?

Yes. Add ?promo_code= and your code to the end of the product's share link. Restrict the code to that product so it only works there.

How do I track which Instagram link brought sales?

Use one code per place, such as one for your bio and one for stories. The Promo codes list shows how many times each code was redeemed.

Can Auto DMs send a discount link?

Yes. Paste the discount link into the DM text, or link the offer and include the code. A pasted link to your withme.so address is not counted as a click, so measure it by the code's redemptions.

What does WithMe cost?

$25 per month billed annually (UK £25), with a 14-day trial. WithMe takes 0% commission. Stripe and PayPal fees still apply.

Start your 14-day trial at https://www.withme.so/become-a-creator.