Most coaches do not need a traditional multi-page website to start, but every coach needs four things online: one address to send people to, a way to book a call, a way to take payment, and proof that you get results. A creator hub on your own domain covers all four. A full website is worth it later, when search traffic, corporate buyers or a large range of services make the extra pages pay for themselves.
WithMe is $25 per month billed annually (UK £25), with a 14-day trial and 0% WithMe commission. Stripe and PayPal fees still apply. More than 8,000 creators use it.
What does a coach actually need online?
Strip it back to what turns a follower or a referral into a paying client. Each of these has to work on a phone, in under a minute:
- A place to send people. One link you can put in your bio, your email signature and your DMs, that says who you help and what to do next.
- Booking. A way for someone to pick a time for a discovery call or a paid session without a back-and-forth of emails.
- Payment. A checkout that takes the money before the session, without you sending invoices by hand.
- Proof. A few results, in your clients' words or in numbers, close to the button that asks people to buy.
Link-in-bio, website or creator hub: what is the difference?
A link-in-bio page is a list of buttons that send people elsewhere: to a booking tool, a payment link, a newsletter form. It is quick to set up, but each step happens on a different site, and every handover loses some people.
A website from a builder such as Squarespace or Wix gives you full control over design and as many pages as you like, plus a blog for search. Booking, course sales and email are often add-ons or separate plans, so you assemble the coaching part yourself.
A creator hub sits in between. It is one page that sells your offers directly: coaching calls with booking, programmes, courses, a community and digital products, with checkout and email built in. On WithMe it runs at withme.so/yourname from the first day of the trial, and on your own domain once you are on the paid plan.
When is a full website worth it?
- You want search traffic. If people search for what you do in your town or niche, regular articles on your own site can bring clients for years. That takes a blog and steady writing.
- You sell to companies. Corporate buyers, HR teams and procurement often expect an About page, a services page, case studies and a contact form before they book a call.
- You run a team or several locations. Several coaches, a studio timetable or in-person venues need more structure than one page.
- Your brand is the product. If you are building a recognisable brand with a distinct look across many pages, a builder gives you the design freedom.
When is it not worth it yet?
- Most of your clients find you on Instagram, TikTok, YouTube or by referral, and they arrive on a phone ready to book or ask a question.
- You have one to three offers, such as a discovery call, a paid session and a programme. That fits on one page.
- You have not sold your first few packages yet. Weeks spent on site design are weeks not spent talking to clients. Start simple and add pages when a real need appears.
Do you need your own domain?
It helps, even without a full website. yourname.com is easier to say on a podcast, looks more established on a business card, and stays yours if you ever change platforms. Everything you share builds up on an address you control.
On WithMe you can connect a domain you own from More → Custom domain by adding two DNS records. Your hub then opens on www.yourname.com. Custom domains are part of the paid plan, so during the trial you share withme.so/yourname or end the trial early to connect the domain.
What counts as proof, and where should it go?
Proof is anything that lets a stranger believe you can help them: a client's before and after, a quote in their words, the number of people you have coached, a qualification that matters to your niche. Ask clients for a short written quote at the end of each programme, with permission to use their first name.
Put it where people decide. On a website that might be a testimonials page that few people visit. On a hub, it goes in your bio and in each product's description, so it is read at the moment someone is choosing.
How do you set up a coach's hub on WithMe?
These steps give you a page that covers all four needs, usually in an afternoon:
- Start the 14-day trial and fill in your profile: photo, display name, a bio that says who you help, and your social links.
- Add a Coaching Call product. Set your weekly hours, session length and time zone, and connect Google Calendar so busy times are blocked and each booking gets a Google Meet link.
- Add a free discovery call with Free Session, so people can book without paying.
- Add your paid offer: a paid Coaching Call, or 1:1 Coaching with Enable Apply Process turned on if you want to screen people before they pay.
- Connect Stripe to take payments, and add a free lead magnet so visitors who are not ready to book can join your email list.
- When you move to the paid plan, connect your own domain from More → Custom domain and update the link in your bio.
What is not included?
WithMe is not a page-by-page website builder. You arrange products and sections on your hub and can publish products as separate landing pages, but you do not design free-form pages. There is no blog for search traffic, no separate testimonials section and no contact form. If you need those, keep a website for them and link it to your hub.
How much does it cost?
WithMe is $25 per month billed annually (UK £25), with a 14-day trial and 0% WithMe commission. Stripe and PayPal fees still apply. The plan covers your hub, coaching bookings, courses, community, digital products, unlimited email and a custom domain.
A website route often adds up from several bills: a site builder plan, a booking tool, an email tool and sometimes a course platform. Compare the total, not the headline price of the site builder.
Coach website questions
Do I need a website to be a coach?
No. You need one place to send people that lets them book, pay and see proof. A creator hub on your own domain does that. A full website becomes worth it when you want search traffic, sell to companies or have many services.
Is a link-in-bio page enough for a coach?
It can work at the start, but a list of links sends people to separate booking, payment and email tools. A hub that books and takes payment on the same page loses fewer people along the way.
Can clients book and pay on WithMe without a website?
Yes. A Coaching Call product takes payment and books the session in one step, with times shown in the client's time zone and a Google Meet link created for each booking.
Can I use my own domain on WithMe?
Yes, on the paid plan. Open More → Custom domain, add the two DNS records shown, and your hub opens on www.yourname.com, usually within an hour.
Does WithMe have a blog?
No. WithMe is a creator hub for selling coaching, courses, community and digital products, with email built in. If writing articles for search matters to you, keep a blog elsewhere and link it to your hub.
Start your 14-day trial at https://www.withme.so/become-a-creator.
Related reading
- Start your 14-day trial
- Squarespace and Wix alternatives for coaches
- How to connect a custom domain to your creator site
- Take coaching bookings without Calendly
- Coaching application form
- How to run a 1:1 coaching programme
- How much to charge for online coaching
- How to create a lead magnet
- How to sell coaching online
- AI website builder for coaches
