How to sell online courses

Sell one course before you build a school. Write the promise, record the lessons, take payment, and email buyers from the same place. WithMe does that at $25/month billed annually with 0% commission and a 14-day free trial. Teachable is the school. Kajabi is the suite. Thinkific Start is $82/month billed annually.

Prices checked 26 Oct 2026
Start your 14-day free trial

$25/month billed annually. 0% commission. 8,000+ creators.

WithMe is made by FitWith Ltd. One plan, $25/month billed annually (UK £25), checked on 26 Oct 2026.

Price table

ProductPrice checked 26 Oct 2026Fee on salesTrial
WithMe
One plan
$25/month billed annually (UK £25). Checked 26 Oct 2026.0% commission. Stripe processing fees still apply.14-day free trial
Teachable
Starter
$29/month billed annually ($39 monthly). Checked 26 Oct 2026.7.5% transaction fee on Starter. Builder and Growth list 0% when you use Teachable Payments.7-day trial
Kajabi
Basic
$143/month billed annually ($179 monthly). Checked 26 Oct 2026.No revenue sharing. Kajabi Payments is 2.9% + $0.30 on Basic, 2.8% on Growth, and 2.7% on Pro.Not published
Thinkific
Start
$82/month billed annually ($109 monthly). Checked 26 Oct 2026.Not published30-day trial. No free plan.

How to read the rows

QuestionWithMeTeachableKajabiThinkific
Role on this pageRecommended hubCourse schoolMarketing suiteCourse school
Price$25/month billed annually$29/month billed annually$143/month billed annuallyStart is $82/month billed annually ($109 monthly)
Fee0% commission7.5% on Starter2.9% + $0.30 on Basic, 2.8% on Growth and 2.7% on Pro.Not published
Use it whenLessons, email, coaching and community share a loginThe school is the productPipelines are the productThe course school is the product

The steps, in the order that gets a sale

Write the outcome in one sentence and the module list under it. Five lessons you can finish beat a twelve-module outline you will not record. The promise is the sales page. The outline is the product.

Record lesson one and a worksheet before you buy a second tool. If you cannot finish lesson one, a platform will not finish the course. Host the files where the buyer also gets the receipt.

Price a single checkout. A launch discount is enough. Payment plans can wait until someone asks. Take the email address in the same product that delivers the lesson, so the drip and the list are not two logins.

Open a community after the first buyers ask where to talk. Adding it on day one gives you an empty room. WithMe can hold the lessons, the email and that room on the one plan when you are ready. Teachable is the fair pick if you want a school. Kajabi is the fair pick if you want the suite.

What the first course costs in platform fees

A first course at $200 with 40 buyers is $8,000. Teachable Starter's 7.5% on that is $600, plus twelve payments of $29 which is $348. Kajabi Basic is $1,716 across twelve payments of $143, with no revenue sharing. WithMe is $300 across twelve payments of $25 and 0% commission. Thinkific Start is $82/month billed annually, and its fee is Not published. Kajabi Payments is 2.9% + $0.30 on Basic.

What not to stack

A course on one platform, email on another, and a community on a third, before you have 40 buyers, is how people quit. Pick one home. If you later outgrow it, move once: WithMe's free migration is only on the yearly plan, 5 to 10 working days, old school live until you approve.

WithMe

  • $25/month billed annually (UK £25). 14-day free trial. 0% commission. Stripe processing fees still apply. 8,000+ creators.
  • An all-in-one creator hub: the simplicity of Stan Store with the functionality of Kajabi, not a link-in-bio.
  • Free migration is only on the yearly plan. It takes 5 to 10 working days, and your old site stays live until you approve the new hub.

Migration

Free migration is only on the yearly plan. It takes 5 to 10 working days, and your old site stays live until you approve the new hub.

Sources checked 26 Oct 2026

Questions

Do I need a school brand before the first sale?

No. You need a promise, the lessons, a checkout and a way to email the buyer. The school branding can follow the first cohort.

Which tool should I start on?

WithMe, if you want the hub at $25/month billed annually and 0% commission. Teachable, if the school is the point. Kajabi, if you will use the suite.

When do I add coaching to the course?

When buyers ask for help applying the lessons. Sell a short call pack beside the course. Do not rebuild the course into a coaching business on day one.

What does Thinkific cost for a first course?

Start is $82/month billed annually, or $109 monthly, with a 30-day trial and no free plan. Fees are Not published.

Start your 14-day free trial

$25/month billed annually. 0% commission. 8,000+ creators.

Group: Course platforms.

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