To sell group coaching calls, pick one format, cap the group at a size where everyone is heard, price each seat at a fraction of your 1:1 rate, and decide whether people buy one call or join a recurring group. On WithMe, a Coaching Call with Maximum attendees per time slot above one sells the seats, and everyone who books the same time joins one Google Meet or Zoom meeting.
WithMe is $25 per month billed annually (UK £25), with a 14-day trial and 0% WithMe commission. Stripe and PayPal fees still apply. More than 8,000 creators use it.
Which group coaching format should you run?
- Hot seat: each person brings one question, and you coach them in turn while the others learn from it.
- Teach then Q&A: a short lesson on one topic, then open questions on it.
- Accountability check-in: everyone shares a goal and a result each week, with short coaching on blockers.
- Cohort programme: the same group meets weekly for a set number of weeks to work through one outcome.
How many people should be in a group call?
For hot seats, 4 to 8 people in 60 to 90 minutes gives each person real time. For teach then Q&A, 10 to 20 works, because not everyone needs to speak. Accountability groups work well at 6 to 10.
Smaller groups are easier to sell at a higher price and give better results. Start small, keep the group full, and open a second time slot before you make one group bigger.
Remember that the meeting runs on your Google Meet or Zoom account, so its own participant limits apply.
How much should you charge per seat?
A common starting point is 25% to 40% of your 1:1 rate for the same length of call. If your 1:1 hour is $150, a group seat might be $40 to $60.
Do the maths on a full group. Eight seats at $50 is $400 for one hour, more than double your 1:1 rate, while each person pays a third of it.
Price recurring groups by the month. Four weekly calls for $120 to $200 a month is easier to buy than four separate seats, and members who stay get better results.
These are example figures. Test them, and raise the price when a time slot fills every week.
One-off calls or a recurring group?
One-off seats suit themed sessions and first-time buyers. On WithMe, each purchase of a paid Coaching Call books one session, and a client can have one upcoming session at a time. To book again, they buy again. A payment plan can spread the cost of a high-priced call.
A recurring group suits ongoing coaching. Include the Coaching Call in a membership tier with Bundle Coaching Call: members then book without paying for each session, and the seat limit still applies to every time slot.
For a single dated session sold to a larger audience, such as a workshop, a Webinar product works the same way. Its seat limit starts at 5.
How do seats work on WithMe?
- Maximum attendees per time slot applies to every time slot for that product. It starts at 1 for a Coaching Call, so raise it for a group.
- A time slot is full when its confirmed bookings reach the limit. Other times stay open until they fill too.
- Everyone booked into the same time shares one Google Meet meeting, or a Zoom meeting where Zoom is available on your account.
- Your Calendar shows each group call as one event with the number of attendees. You can open it to see who is coming and cancel a single attendee's booking, which frees their place.
- You cannot lower the limit below the number of people already booked into an upcoming call.
- A weekly window longer than one session is split into several bookable times, each with its own limit. Keep the window to one session if you want everyone in the same call.
How do you set it up on WithMe?
- Add a Coaching Call product and describe the format, the group size and what people should prepare.
- Set the price per seat, or make it free for a taster session.
- On Availability, choose Google Meet or Zoom and connect it in Settings if it is not connected yet.
- Add weekly hours for a recurring time, or one-off dates and times, with a session length and a time zone. For one group time, make the weekly window exactly one session long, for example Tuesday 18:00 to 19:00 with a 60-minute session.
- Set Maximum attendees per time slot to your group size.
- Add Checkout Fields if you want to know each person's question or goal before the call.
- For a recurring group, include the call in a membership tier with Bundle Coaching Call.
How do you fill the seats?
- Email your list. Send a broadcast to past buyers and lead-capture contacts with the date, the format and the number of seats.
- Offer it to 1:1 clients who finish a programme, as a lower-cost way to keep working with you.
- Add the call as an order bump on a course checkout, so students can add live help with one tick.
- Use Instagram Auto DMs: when someone comments a keyword on a post, they get the booking link in their DMs.
- Run the same time every week. A fixed slot is easier to remember and to sell than a new date each time.
What is not included?
There is no waitlist when a time slot is full, no buffer time between calls and no session packages that count down. WithMe does not record Google Meet or Zoom calls, so record in your meeting tool if your plan allows. Reminder emails are sent about 10 minutes before a call, not a day before, so send a broadcast for a day-before nudge. Cancelling a booking does not refund it automatically.
How much does WithMe cost?
WithMe is $25 per month billed annually (UK £25), with a 14-day trial and 0% WithMe commission. Stripe and PayPal fees still apply. Free migration of up to 10 GB of your courses and members comes with the yearly plan. One plan covers courses, memberships, community, coaching, webinars and digital products.
Group coaching call questions
Can I sell group coaching calls on WithMe?
Yes. Create a Coaching Call and set Maximum attendees per time slot above one. Everyone who books the same time joins one meeting.
How many people should be in a group coaching call?
For hot-seat coaching, 4 to 8 people. For teach then Q&A, 10 to 20. Start small and add a second time slot before you make one group bigger.
How much should I charge for a group coaching seat?
A common starting point is 25% to 40% of your 1:1 rate for the same length of call. A full group should earn more per hour than a 1:1 session.
Can I run a recurring weekly group?
Yes. Set weekly hours on the Coaching Call and include it in a membership tier with Bundle Coaching Call, so members book each week without paying per session.
What does WithMe cost?
$25 per month billed annually (UK £25), with a 14-day trial. WithMe takes 0% commission. Stripe and PayPal fees still apply.
Start your 14-day trial at https://www.withme.so/become-a-creator.
Related reading
- Start your 14-day trial
- How to take coaching bookings without Calendly
- How to host and sell a paid webinar
- How to sell an online workshop
- How much to charge for online coaching
- How to create a membership site
- How to run live classes online
- Landing page for a coaching offer
- How to run a free masterclass funnel
- What is WithMe?